2007年上映的《变形金刚》被认为是“通用汽车产品和电影工业的一次经典合作”。2008年,通用汽车公司处于水深火热当中,在“破产与重组”的漩涡中挣扎。2009年,万众期待的《变形金刚2》可以说是通用汽车公司欲重整雄风的一个重要尝试,片中一款款靓丽的车型不仅牢牢抓了观众的眼球,更是为通用汽车公司新推出的产品来了一次“深入人心”的宣传。片中,主角擎天柱死而复生。如果说他的命运暗示着“通用”的未来,那么我们有理由期待,一个更强大的汽车巨人将以崭新的姿态重登舞台。
——Mac
GM is using the summer blockbuster(巨型炸弹) Transformers 2: Revenge of the Fallen to showcase a lineup(一组) of the next generation vehicles they hope will transform their struggling empire. Here are the key insights into the crucial future of General Motors’ offerings.
[1]Chevrolet [2]Volt as “[3]Jolt”
The Volt is being called the vehicle that will save GM. Set for release in late 2009, it could prove to be a true landmark success for electric cars. GM calls it an extended-range electric vehicle. Running on an electric motor powered by a lithium-ion(锂离子) batter pack, the Volt can travel up to 40 miles on electric power alone. Volt vehicle chief engineer Andrew Farah says that the car will have a range of more than 300 miles on a full charge (完全装满) with a full tank of fuel and that the batteries are being designed to have a 10-year life.
2010 Chevrolet [4]Camaro [5]SS as “[6]Bumblebee”
What’s most alluring about the leading car in the new Transformers movie might be that GM is currently offering a Bumblebee appearance package for [7]Camaro LT and SS models through December of this year. The Bumblebee option includes Rally(拉力赛,汽车比赛项目之一) yellow exterior color with black “Bumblebee” stripes and “Transformers” badges(徽章) on the wheel center caps.
[8]Corvette [9]Stingray Concept as “[10]Side Swipe”
That’s right, a new Stingray. It rides on big chrome(铬合金) wheels with its split-back rear window (后窗玻璃). But don’t get too excited just yet; GM claims that the car featured in the movie is not a sign they might bring the legendary model out of retirement.
[11]Chevrolet Trax as “[12]Mud Flap” and [13]Chevrolet Beat as “[14]Skids”
If and when GM releases the two cars in North America they would be the smallest General Motors has ever sold in the U.S. Car and Driver reports that the Trax is a five-door utility vehicle(多用途运载车) that rides on the same chassis(底盘) as the [15]Chevy [16]Spark a minicar sold in Asia, and is powered by a similar 1.0-liter engine.
That just about covers GM’s star appearances in Transformers 2. Grab yourself some popcorn and go and pick out your favorite four-wheeled friend.
[1] Chevrolet 雪佛兰,通用汽车公司旗下一个著名的汽车品牌
[2] Volt 雪佛兰的一款混合动力型汽车,依靠电力运行
[3] Jolt “摇摆”,电影《变形金刚2》中一个机器人的名字
[4] Camaro 雪佛兰的一款跑车
[5] SS abbr. Super Sports,雪佛兰系列中超级跑车的标志
[6] Bumblebee “大黄蜂”,电影《变形金刚2》中一个机器人的名字
[7] Camaro LT Camaro系列的一款跑车
[8] Corvette 雪佛兰旗下的旗舰跑车,被誉为“美国的法拉利”
[9] Stingray Corvette系列的一款跑车
[10] Side Swipe “横炮”,电影《变形金刚2》中一个机器人的名字
[11] Chevrolet Trax 雪佛兰的一款微型小客车
[12] Mud Flap “挡泥板”,电影《变形金刚2》中一个机器人的名字
[13] Chevrolet Beat 雪佛兰的一款微型小客车
[14] Skids “刹车”,电影《变形金刚2》中一个机器人的名字,与“挡泥板”是双胞胎
[15] Chevy abbr. Chevrolet,雪佛兰的英文简称
[16] Spark 雪佛兰微型小客车Beat的2010年限量版本